Mode PR is excited to announce that the maiden edition of the African Jewellery and Accessories Fashion Week set to come for the 6th of August 2016 in Accra. Jewellery in Africa has always been prominent from centuries ago to the present time. African's have cherished beads and appreciated their beauty since ancient times.
Beads have played an important role in the personal lives of African's and in times of our ancestors, being valued as currency and as an artistic medium. The materials used have varied over time, from shells to stones, clay, metal, and glass.
The 21st century could well be described as the age of spirituality for jewelry designers. Fine jewelry, imbued with talismanic and protective qualities that promise the consumer everything from inner peace to empowerment, from good fortune to happiness — is a growing industry.
The jewellery industry needs a fashion week and exhibition to sustain its rate of growth and to promote the art of jewelry, hence why the African Jewellery was established.
Beads have played an important role in the personal lives of African's and in times of our ancestors, being valued as currency and as an artistic medium. The materials used have varied over time, from shells to stones, clay, metal, and glass.
The 21st century could well be described as the age of spirituality for jewelry designers. Fine jewelry, imbued with talismanic and protective qualities that promise the consumer everything from inner peace to empowerment, from good fortune to happiness — is a growing industry.
The jewellery industry needs a fashion week and exhibition to sustain its rate of growth and to promote the art of jewelry, hence why the African Jewellery was established.






